The reasons of the Sales Engine and Growth Intelligence differ or are missing

Area: Sales Engine · Updated: 11 Nov 2026 · Auf Deutsch · All articles

Symptoms

  • The reason you use in Growth Intelligence is missing in the Sales Engine's picker, or the other way round.
  • Adding a reason in Growth Intelligence answers „Die Sales Engine antwortet gerade nicht“ (503 sales_engine_unavailable).
  • „Doppelt“ is missing in the Sales Engine's picker.
  • „Sonstiges“ answers „„Sonstiges“ needs a short note“.

Cause

  • Growth Intelligence and the Sales Engine share one list of reasons per organization. The Sales Engine keeps it; Growth Intelligence shows a copy that follows every change at once.
  • A change in Growth Intelligence's settings is written into the Sales Engine's list first; while the Sales Engine does not answer, nothing changes.
  • An own reason was archived: the pickers hide it, leads and contacts that carry it keep it.
  • „Doppelt“ needs the original lead and exists only in Growth Intelligence; in the Sales Engine duplicates are merged instead.
  • „Sonstiges“ always needs a short free-text note.

How to fix it

1. Look at the shared list

  • In the dashboard: Growth Intelligence › Einstellungen › Qualifizierung
  • With Claude (MCP): lead_reasons_list {"project":"my-shop","include_archived":true}

The list the Sales Engine keeps for the organization. archived: true marks archived own reasons, needsNote the reasons that need a note, needsDuplicate „Doppelt“.

2. Add or restore a reason

  • In the dashboard: Growth Intelligence › Einstellungen › Qualifizierung › Grund hinzufügen
  • With Claude (MCP): No MCP tool (own reasons are changed in the settings of Growth Intelligence or of the Sales Engine; both write into the list the Sales Engine keeps for the organization)

kind disqualified is for „Nicht qualifiziert“, „Nicht kontaktieren“ and „Disqualifiziert“, kind lost for „Verloren“. Owners and admins. When the Sales Engine does not answer, try again in a moment; the list stays as it was.

3. Set the status with a reason

  • In the dashboard: Growth Intelligence › Lead › Status › Disqualifiziert › Grund wählen
  • With Claude (MCP): leads_update_status {"project":"my-shop","lead_id":"…","status":"disqualified","reason_code":"wrong_audience","reason_note":"Nur Endkunden"}

The same status with another reason_code changes the reason alone. The Sales Engine learns the status and its reason from Growth Intelligence's event feed.

How to tell it worked

  • The status is set and the lead shows the reason next to it, for example „Disqualifiziert · Falsche Zielgruppe / Branche“.
  • lead_reasons_list of Growth Intelligence and the reasons of the Sales Engine list the same codes.

The free-text addition of a reason is personal data: only people who may see contact data read it.